Showing posts with label Youtube. Show all posts
Showing posts with label Youtube. Show all posts

Thursday, June 4, 2009

YouTube turns to TV

YouTube could soon be appearing on the main TV set with the launch of YouTube XL, which offers new features and a larger display designed to work for the TV rather than a computer monitor.

YouTube XL has an entirely new display design, with larger video player and easier and more streamlined navigation controls.

Some of the features commonly associated with the internet version of YouTube, like comments and suggested videos, are being taken away to clean up the interface and make it clearer for the user.

The TV will need to be hooked up to the user’s computer or games console to receive the service.

With the BBC planning to put its content onto YouTube, it is clear to see how this could quickly become a favourite of TV viewers everywhere.

Story Via techwatch

YouTube Wins Global Movie Premiere

Story from Bloomberg
YouTube will premiere Luc Besson’s latest movie, the first simultaneous Internet and theater debut, as the video-sharing site looks to Hollywood to goose its ad sales and reach profitability.

The Google Inc. unit will premiere “Home” tomorrow, a film about the environment produced by Besson, who has previously directed “The Fifth Element,” “Nikita” and “The Messenger: The Story of Joan of Arc.”

“We’re more than just dogs on skateboards,” said Anthony Zameczkowski, a Paris-based partner development manager for YouTube in Europe, the Middle East and Africa. “With us, you have the ability to reach 350 million unique users a month.”

As sales of DVDs falter, filmmakers and rights holders are increasingly looking to ad-funded sites like YouTube and the U.S.’s Hulu.com to attract a wider audience and save on marketing costs. YouTube is eager to turn its first profit by attracting previously reluctant advertisers to support professional film and TV show content.

“The existing short-form model on YouTube is popular with users, but not with advertisers uncomfortable being next to content that is amateur and uncontrolled,” said Clayton Moran, an analyst at New York-based Benchmark Co., who rates Google shares “buy.”

Seeking Profit

YouTube earns money from only about 3 percent of all videos on the site, mainly because of hesitancy by advertisers and concern that some user-generated content may violate copyright protection laws, according to an April report by Credit Suisse. A lack of uniformity on how ads are displayed on the site also complicates buying and takes time, according to the report.

Credit Suisse estimates YouTube’s revenue will rise 20 percent to $240 million in 2009. Sales for the year at Google may reach $16.9 billion, the average of 28 analysts’ estimates compiled by Bloomberg.

Before today, Mountain View, California-based Google had gained 40 percent in Nasdaq Stock Market trading this year.

Last month, YouTube’s Zameczkowski was at the Cannes Film Festival to encourage filmmakers to consider the site for long- format projects. It currently hosts a channel called “The Screening Room,” which showcases independent and short films handpicked by a YouTube film editor.

‘Terror Creatures’

In April, the new categories “Movies” and “Shows” were introduced on YouTube’s U.S. site, supported by ads that run in the start, middle and end of a segment, Zameczkowski said. The films are mostly older and more obscure, such as “Death Duel of Kung Fu,” “Terror Creatures From the Grave” and “His Girl Friday,” from studios such as Sony Pictures Entertainment Inc., Lions Gate Entertainment Corp. and Metro-Goldwyn-Mayer Inc.

“We were initially surprised when people were willing to sit down and watch long format, but clearly it’s where the trend is going today,” said Chris Dale, a spokesman at YouTube’s head office in San Bruno, California. “We had increased demand from users and from potential content partners and advertisers.”

YouTube now has the equivalent of 90,000 full-length films uploaded in one week, or 15 hours of content added every minute, Zemeczkowski said.

The site premiered its first film in the U.S. in October with Wayne Wang’s “The Princess of Nebraska.” The debut, from the director whose previous films include “The Joy Luck Club” and “Smoke” with Harvey Keitel, initially attracted more than 140,000 views, Dale said.

“Their strategy makes a lot of sense and it’s also in response to increased competition, where Hulu is a main competitor,” Benchmark Co.’s Moran said. Other YouTube rivals include ABC.com, MySpace and the U.K.’s LoveFilm.com.

Legal Advantage

Hulu, partly owned by News Corp. and General Electric Co.’s NBC Universal, is a TV Internet streaming service mostly airing shows such as “Family Guy” and “The Simpsons.”

Viewers watched 5.9 billion videos on YouTube and other Google sites in March, Reston, Virginia-based ComScore Inc. said April 28. News Corp.’s fully owned sites such as MySpace were the second most-watched Internet video destination with 437 million viewings, followed by Hulu’s 380 million and Yahoo! Inc.’s 335 million.

A key benefit of sites like YouTube and Hulu is they are legal, which may help curb rates of illegal downloading. The worldwide motion picture industry lost $18.2 billion in 2005 because of piracy, according to the most recent study by the Motion Picture Association of America. Piracy was the highest in China, Russia and Thailand.

“I don’t think it will replace the theater experience, but there is a place for YouTube, maybe as a function for film rental,” said Christopher Marcich, the Brussels-based head of the Motion Picture Association in Europe.

Online Priority

The move online is a key priority in the film industry, said Eric Stevens, the head of digital development at Independent Film Company, a London-based film producer.

“With YouTube, it’s hard to argue with the number of users they have,” he said. “When you make a film there’s a massive negative cost at the beginning. And with DVDs drying up there goes a way to finance a film.”

Independent Film Company premiered its film, “wmd,” about the buildup to the war in Iraq, online at Dailymotion.com as well as at the Brighton Film Festival in southern England. The film went up on Hulu.com last month and U.S. distributors include Amazon.com and Cinemanow.com, Stevens said.

In Europe, there’s an estimated 240 video-on-demand platforms like YouTube, and hundreds of ways to watch films, according to Mike Gubbins, a digital consultant to the industry and the former editor of Screen International magazine.

Gubbins said the film industry has been slow to move online and must act quicker to keep up with changes in how films are watched.

“Customers don’t hang around waiting for business models,” he said. “This is the first time in the history of film that the pace of change isn’t in the industry, it’s driven by customers.”

Wednesday, February 27, 2008

YouTube outage began in Pakistan

Pakistani authorities' efforts to block access to the video-sharing Web site YouTube from Internet addresses in their own country effectively shut down the site altogether last weekend.
The outage, which appears to have been the result of an error, blocked traffic to the site for about two hours Sunday.
On Friday, the Pakistan Telecommunications Authority ordered Internet service providers (ISPs) in Pakistan to block access to a YouTube video: a trailer for a film by Dutch politician Geert Wilders that is critical of the Koran.

The authority called the trailer "highly provocative and blasphemous," adding that it was "arousing deep anguish and distress across the Muslim world."
The authority said it blocked the site to forestall "more unrest and possible loss of life and property across the country."
Experts say the method at least one ISP used to block the site caused worldwide traffic to YouTube to be directed into a kind of Internet cul-de-sac in Pakistan.

YouTube confirmed the cause of the outage in an e-mailed statement yesterday. YouTube also confirmed that the outage originated in Pakistan.

"Traffic to YouTube was routed according to erroneous Internet protocols, and many users around the world could not access our site," YouTube said.

"We have determined that the source of these events was a network in Pakistan," YouTube's statement continued. "We are investigating and working with others in the Internet community to prevent this from happening again."

Marcus Sachs, director of the Internet Storm Center run by the nonprofit Sans Institute in Bethesda, said the outage was a byproduct of the open architecture of the Internet and the way in which Web traffic is routed from server to server.

"This looks like a mistake by a router engineer," said Mr. Sachs, and the error occurred when a "local announcement to computers using one ISP ... leaked out somehow and was propagated across the Internet generally."

The announcement was in the form of routing information provided under the so-called Border Gateway Protocol, or BGP.

BGP tables tell computers how to connect to Internet addresses their users want to visit, Mr. Sachs said.

To block YouTube, one ISP, Pakistan Telecommunication Co. Ltd. (PCTL), essentially placed false information in its BGP tables to divert customers trying to access YouTube into a kind of Internet dead-end, said Daniel Castro of the Information Technology and Innovation Foundation, a research institute based in the District.

But the false routing information was picked up by a large telecommunications company that provides network services to PCTL and distributed throughout the Internet, Mr. Castro explained.

Monday, December 3, 2007

YouTube Continues to Lead U.S. Online Video Market With 28 Percent Market Share, According to comScore Video Metrix

Nearly 2 in 5 U.S. Internet Users Watched a YouTube Video in September
c
omScore (NASDAQ:SCOR) , a leader in measuring the digital world, today released its comScore Video Metrix report for September 2007, revealing that nearly 75 percent of U.S. Internet users watched a video online (including both streaming video and progressive downloads), averaging three hours of video per person during the month. Google Sites, which includes YouTube.com, topped the September rankings with both the most unique video viewers and most videos viewed.

Google Continues to Lead Online Video Market

September saw Americans view more than 9 billion videos online, with Google Sites once again ranking as the top U.S. video property with 2.6 billion videos viewed (28.3 percent share of videos), 2.5 billion of which occurred at YouTube.com (27.6 percent). Fox Interactive Media ranked second with 387 million (4.2 percent), followed by Yahoo! Sites with 381 million (4.1 percent) and Viacom Digital with 304 million (3.3 percent).

  Top U.S. Online Video Properties* by Videos Viewed
September 2007
Total U.S. - Home/Work/University Locations
Source: comScore Video Metrix

Videos Share (%) of
Property (MM) Videos
Total Internet 9,211 100.0
Google Sites 2,608 28.3
Fox Interactive Media 387 4.2
Yahoo! Sites 381 4.1
Viacom Digital 304 3.3
Time Warner Network 198 2.2
Microsoft Sites 194 2.1
Disney Online 92 1.0
ESPN 89 1.0
Comcast Corporation 52 0.6
CBS Corporation 48 0.5

*Rankings based on video content sites; excludes video server networks.
Online video includes both streaming and progressive download video.


In total, nearly 136 million Americans, or approximately three in four U.S Internet users, viewed online video in September. Google Sites also captured the largest online video audience with 71.6 million unique viewers, followed by Fox Interactive Media with 41.2 million and Yahoo! Sites with 39.6 million.

  Top U.S. Online Video Properties* by Unique Video Viewers
September 2007
Total U.S. - Home/Work/University Locations
Source: comScore Video Metrix

Unique Viewers Percent of all U.S.
Property (000) Internet Users
Total Internet 135,990 74.8
Google Sites 71,589 39.4
Fox Interactive Media 41,187 22.6
Yahoo! Sites 39,553 21.7
Time Warner Network 30,798 16.9
Microsoft Sites 28,066 15.4
Viacom Digital 25,381 14.0
Bodog 16,914 9.3
ESPN 10,746 5.9
Disney Online 10,541 5.8
CBS Corporation 8,212 4.5

*Rankings based on video content sites; excludes video server networks.
Online video includes both streaming and progressive download video.


Other notable findings from September 2007 include:
-- Nearly 70 million people viewed more than 2.5 billion videos on
YouTube.com.
-- More than 38 million people viewed approximately 360 million videos on
MySpace.com. MySpace TV accounted for 766,000 viewers and 1.1 million
videos.
-- Online viewers watched an average of slightly more than three hours of
online video during the month (181 minutes).
-- The average online video duration was 2.7 minutes.
-- The average online video viewer consumed 68 videos, or more than two
per day.

To request more information about comScore Video Metrix, please visit http://www.comscore.com/contact

About comScore

comScore, Inc. (NASDAQ:SCOR) is a global leader in measuring the digital world. This capability is based on a massive, global cross-section of more than 2 million consumers who have given comScore permission to confidentially capture their browsing and transaction behavior, including online and offline purchasing. comScore panelists also participate in survey research that captures and integrates their attitudes and intentions. Through its proprietary technology, comScore measures what matters across a broad spectrum of behavior and attitudes. comScore analysts apply this deep knowledge of customers and competitors to help clients design powerful marketing strategies and tactics that deliver superior ROI. comScore services are used by more than 800 clients, including global leaders such as AOL, Microsoft, Yahoo!, BBC, Carat, Cyworld, Deutsche Bank, France Telecom, Best Buy, The Newspaper Association of America, Financial Times, ESPN, Fox Sports, Nestle, Starcom, Universal McCann, the United States Postal Service, Verizon, ViaMichelin, Merck and Expedia. For more information, please visit http://www.comscore.com/.

Tuesday, November 27, 2007

If You Love Joe Biden, You'll Love Clinton, Obama, Edwards, Richardson, and Dodd -- but Not Kucinich

In a new ad blitz in Iowa today, U.S. Sen. and Democratic Presidential candidate Joe Biden exclaims about the "wonderful" support his "national security and foreign affairs" strategies are getting from Senators Hillary Clinton, Barack Obama, and Chris Dodd; former Senator John Edwards; and New Mexico Governor Bill Richardson.

In the ads (http://msnbcmedia.msn.com/i/msnbc/sections/news/071126_Joe_is_Right_1.pdf) , and a related YouTube video (http://www.youtube.com/watch?v=wbOa989IRYw), Biden quotes his Presidential rivals:

Clinton: "Amen to Joe Biden because he's 100% right."
Edwards: "I actually agree with what Senator Biden said."
Obama: "I think Joe is exactly right."
Richardson: "(Biden's solution) may be ultimately the right solution."


Deliberately - and revealingly -- missing from the political cast of characters in Biden's approving/adoring love-fest among the Democratic candidates is Ohio Congressman Dennis Kucinich.

The Kucinich for President campaign issued the following statement this evening:

"The Congressman has the utmost respect for Senator Biden and his years of service to the nation. He just happens to be wrong on some very major issues; and, if the other candidates agree with him, then they're wrong, too.

"They voted to authorize the war in Iraq. They approved continued funding of the war. They voted for the Patriot Act. They supported trade agreements that have had a devastating impact on American workers. They have failed to challenge the President and the Vice President for their unrepentant and continued violations of the U.S. Constitution."

"There's a reason that Congressman Kucinich was the only candidate deliberately excluded from the ad blitz," said his campaign. "Joe Biden knows, and the other Democratic candidates know, that Dennis Kucinich doesn't walk their line.

"If voters are dissatisfied with the Biden tweedle-dums and tweedle-dees, they should vote for someone who represents their beliefs and their values. Not someone who says, 'I agree with Joe.' Dennis doesn't agree with Joe. Or Hillary. Or Barack. Or John. Or Chris. Or Bill."

Saturday, November 24, 2007

Google Vs Yahoo war Video

SO Google n Yahoo war has reached online video space.. lets watch this video telling us about Google and yahoo war..

CNBC video on online advertising

Lets see wht CNBC thinks about online advertising..
this video tells you about the latest trends in online advertising....

A conversation about advertising, with David Ogilvy

the father of advertising is here.. just enjoy this video.. this the best...

Ogilvy's New Media Guru On Online Advertising Video

From Youtube: With Credits: to BeetTV I met ad man David Rittenhouse at MIT last month where we were attending the Emerging Technologies Conference.

David is one of the industry's savviest observers of new media. As part of the agency's "neo" division, he devises edgy media plans for Ogilvy clients including IBM.

I sat down with him in his New York office last week where he gave a great overview of advertising opportunities afforded by online video. While he is very bullish on branded sites like Nike's Joga, he is leery about the viral advertising on video sharing sites like YouTube. He cautions viral ads can be make a big impression, but can damage valuable brands.

Cheap Google & Yahoo! Advertising with Easy PPC Video

Yahoo Advertising Video: Post 2

This is another advertisement of Yahoo Search..This tries to establish a new term by saying "Do you Yahoo", as Google, its competitor has already got the privilege of "Googling"...People have started using Googling in lieu of searching../

Yahoo One Search Advertising Video: Post 1

This is the video advertisement of Yahoo One Search, this shows how smart users use yahoo search rather than wondering here and there...Good ad..

Google Advertising: Post 3

This is another Google Advertisement; a really funny ad..

Google Advertising Video: Post 2

Its a Google Ad, which interatively presents about all the features which Google today has,
A really nice ad...

Google Advertising Video: First Look

This is a video i recently found out on youtube.. which says its a google advertising..

Alternate Advertising Video: Post 2

This is the second video containing some other advertisemnts with some really alternate methods..

Alternate methods of Advertising Video: Post 1

Various Brands use alternate methods for advertising their brands, ranging from advertising on a Hot air balloon to vehicle advertising and Tattoos. This video shows some of these methods used by some really famous brands..

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