Saturday, December 5, 2009

Uninor plans to achieve 8% market share by 2018

Uninor Global GSM Services Andhra Pradesh Chief Marketing Officer (CMO) Satish Kumar Kannan today claimed that the company will become a significant player in the country by achieving eight per cent market share by 2018 in terms of subscriber perspective.

Talking to newspersons here, he said Uninor had launched its GSM service in seven circles-- Andhra Pradesh, Tamil Nadu, Kerala, Karnataka, Uttar Pradesh East, Uttar Pradesh West and Bihar (including Jharkhand)--, few days ago.

Stating that the GSM services operation would be expanded with more launches in the offing in the states of Maharashtra, Gujarat, Orissa, West Bengal and Goa by June 2010, he claimed that in terms of GSM footprint, the launch in seven circles in the country was the largest Greenfield launch operation in the telecom history.

Mr Kannan said the 11 hub offices being set up across the country would decide what is important to a particular state in terms of products or services from local office.

There would be 50 exclusive outlets in the country for rendering the service to the customers, he said, adding in Andhra Pradesh alone seven stores and 20 franchisee stores would get ready in the next 30 days.

The CMO said the network would cover a national footprint of close to 600 million, providing a global connection and pan-India access to the world's largest population and claimed that 2,000 towns and villages in the state would be covered by the Uninor network.

Stating that national and international roaming services would be launched shortly, he said Uninor would be retailed at over 21,000 points of sale through close of 1000 exclusive distributors in the seven circles.

The company holds a pan-India UAS licence to offer mobile telephony services in each of India's 22 circles with spectrum to roll out these services in 21 of the 22 circles, he said.

On Talkmore@29p, he said it was designed for the customers who talk longer on their calls. The plan offers customers local calls at 29 paise per minute and STD calls at 49 paise per minute, with a call set up fee of 39 paise.

On Callmore@29p, Mr Kannan said the plan was designed for the customers who call more often by offering the lowest per minute local call rates in the market. The plan offers local calls at 29 paise per minute and STD calls at 49 paise per minute with a daily rental of Rs two.
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