Passenger car leader Maruti Suzuki Thursday said a deficient monsoon and the consequent drought will not affect its sales in the hinterland as rural India constitutes hardly 15 percent of its total market.
"The deficient monsoon will have a very minimal effect and any effect will only show after November," said Mayank Pareek, managing executive officer of Maruti's marketing and sales division.
According to Pareek, the rural segment which is expected to be the worst-hit by the drought, contributes a mere 15 percent to the company's sales.
"The sectoral dependence on agriculture is still very less. Besides, the resilience in the economy is improving so we do not expect any impact on our sales," Pareek told reporters on the sidelines of a conference here.
Maruti Tuesday relaunched its Estilo brand with a facelift hoping to push up sales.
The company is also confident it will come out of its sales slump during the upcoming festival season.
Maruti Suzuki is also on course to design a car on its own and launch a Made-in-India vehicle by 2012.