Monday, June 8, 2009

Eureka Forbes signs $15 mn agreement with IBM

IBM today announced that it has signed a five-year $15 million end-to-end business transformation and information technology (IT) outsourcing agreement with Eureka Forbes Limited, a subsidiary of the Shapoorji Pallonji Group and a leading health and hygiene solutions company.

The deal, based on a unique risk-reward model, would help Eureka Forbes achieve growth by aligning its IT to business strategy, a press release here today said.

The deal will help Eureka Forbes increase product revenue, optimise inventory holding, reduce selling, general and administrative expenses and increase revenue from annual maintenance contracts.

As part of the deal, IBM will provide business consulting, package implementation, infrastructure and application management services to Eureka Forbes. IBM will also leverage its research capabilities to offer unique tools that help Eureka Forbes improve its revenue.

This engagement will help Eureka Forbes increase its focus on customer satisfaction, greater profitability and enhanced collaboration with its sales force and dealer network.

The deal will also involve transition of Eureka Forbes’ IT staff to IBM.

This agreement was first-of-its-kind for IBM in the consumer durable industry in India, especially in the health and hygiene solutions segment and follows other successful transformational deals in industries like telecom and insurance.

Eureka Forbes Ltd Vice-Chairman and Managing Director Suresh Goklaney said, ''At Eureka Forbes, the customer has always been our most important focal point. We are delighted with our partnership with IBM, the world's leading IT services company.'' ''We believe their proven leadership in providing IT transformation for Eureka Forbes and their global expertise in the consumer durable industry will enable Eureka Forbes to even more aggressively achieve its business goals,'' he added.

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