Cisco® today announced the appointment of B. Raghavendran as Vice President, Channel Operations and Commercial Strategy, Cisco India & SAARC. In this role, Raghavendran will build and lead Cisco's partner efforts in the region. He will also focus on reinforcing Cisco's presence in the commercial segment, which is among the key growth markets for Cisco in the region.
Raghavendran will succeed R. Dhamodaran, who headed Cisco India's channel operations and commercial strategy over the past year and has recently taken on a new role at the Cisco Globalisation Center East.
Raghavendran will be based in Mumbai and will report directly to Naresh Wadhwa, President and Country Manager, Cisco India & SAARC. Prior to this, Raghavendran was the Strategy and Operations Lead for Cisco India's sales organisation.
Commenting on the appointment, Naresh Wadhwa said, "Channel partners are key enablers in expanding Cisco's market reach. Raghavendran has already proven to be an asset to the company. We believe his rich experience will help us deepen our relationships in this community."
Naresh further added, "Cisco's channel strategy is also tightly integrated with our Commercial business, and we believe that Raghavendran's extensive knowledge and understanding of the industry will be invaluable to the company."
Raghavendran is a graduate in BE and has over 15 years of experience in the technology industry. He joined Cisco India in 1998 as an Account Manager for the company's banking and financial services vertical, and has played a key role in achieving several strategic wins for Cisco India. Subsequently, Raghavendran headed the IT Services vertical, Western region where he grew the business significantly. Prior to joining Cisco, Raghavendran was a Regional Manager at Wipro Infotech.