Monday, November 26, 2007

Ogo Launch Brings Mobile Instant Messaging to Taiwan

IXI Mobile Inc, the maker of the Ogo(TM) family of devices and services announced today that FarEasTone (FET) will be launching Ogo in the Taiwanese market. With over 6 Million subscribers FET is one of the top three carriers in Taiwan and focuses mainly on the youth/ young adult segment.

"Far EasTone is dedicated to the convergence of mobile communications and the Internet" said Mr. Jan Nillson, President of FarEasTone "Young people in Taiwan are passionate users of Windows Live Messenger. We saw an opportunity to provide them the ability to take their buddy list with them wherever they go as a mobile data service. We chose the Ogo for its strong appeal to this target group" He concluded

"We are excited about our partnership with FET" said Amit Haller IXI's CEO "A Chinese compatible Ogo is an important achievement for IXI and enables the expansion of the Ogo community to one of the largest markets in the world" He said "We are happy to find a partner like FET who, similar to IXI, emphasizes bringing mobile services to the masses and who have recognized the importance of providing youth dedicated devices to the growing youth market" He concluded.

About Far EasTone Telecommunications Co., LTd.

Far EasTone Telecommunications is a leading wireless service provider in Taiwan and continues to introduce attractive rate plans, full-line products and services for enriching the lives of people. With the convergence of services in media and telecom industry, FET expands its scope and vision to become a leading full service provider for electronic communication, information, entertainment, and transaction. FET is offering an innovative environment for superior shareholder value, customer loyalty, employee satisfaction and community involvement.

About IXI Mobile

Headquartered in Belmont, CA, IXI Mobile, Inc. (OTCBB: IXMO.OB, IXMOW.OB, IXMOU.OB ) offers solutions that bring innovative, bring innovative, voice and data mobile messaging devices and services to the mass market. IXI Mobile's Ogo devices are designed to improve the mobile user experience and increase mobile voice and data usage. The company provides a turn-key solution to mobile operators and Internet service providers around the world to launch and support Ogo products. For more information on IXI Mobile, please visit http://www.ixi.com.

About Ogo

The Ogo family of devices delivers popular applications, including email, instant messaging, SMS, RSS, voice and Web browsing on optimized, easy-to-use handheld devices for a complete mobile messaging experience. Ogo's interface and functionality were designed to enhance Web2.0 usability making it the ideal device for constant connectivity to live communities and user content generated sites. Ogo features "the revolutionary" OgoClip(TM) concept - a variety of replaceable, tubular components including a 2.0 mega pixel camera, a music streamer, a Blue tooth handset and even a bottle opener providing up-sell options to carriers and affordable add-ons to end- users. Ogo was launched by mobile operators and Internet service providers around the world. More information on Ogo is available at: http://www.ogo.com.

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