Monday, November 12, 2007

Debitel and IXI Mobile announce the launch of Ogo2.0 in Germany

Debitel, the largest mobile retail chain in Germany, has announced today that they plan the launch of Vodafone CallYa Ogo(TM), using the Vodafone Germany network in time for the holidays. Debitel will be the exclusive provider of Vodafone CallYa Ogo(TM) in Germany.

"We are delighted to have Debitel as our partner in Germany." Said Amit Haller, President and CEO of IXI Mobile, the maker of the Ogo suite of devices and services. "Ogo was designed from the ground up to be the ultimate mobile Instant Messaging experience. It brought to market what we believe is the closest IM experience in the mobile world to the PC, with the added benefit of continuous connectivity and presence awareness. ICQ and Windows Live Messenger users will finally have their buddy lists with them wherever they go" said Haller.

Germany has one of the largest Instant Messaging communities in Europe, with an estimated 12 Million Users as of September 2007. According to Forrester's June 2007 report "European Online Young Consumers Love IM", 41% of European teenagers are interested in getting instant messaging on their mobile phone.

In addition to its unparalleled Instant Messaging experience, Ogo comes with full multimedia support including music, images and video playback, Web Browser, Email support, RSS reader, and a unique set of accessories called OgoClips that allow the user to personalize their Ogo experience.

For more information please contact:
IXI Mobile:
Ariella Shoham
Marketing Manager
Press@ixi.com
216-240-6083

About IXI Mobile


Headquartered in Belmont, CA, IXI Mobile, Inc. (BULLETIN BOARD: IXMO, IXMOW, IXMOU) offers solutions that bring innovative, data-centric mobile devices and services to the mass market. The company provides a turn-key solution to mobile operators and Internet service providers around he world to launch and support Ogo products. For more information on IXI Mobile, please visit www.ixi.com.

About Ogo

The Ogo family of devices provide the ultimate mobile messaging experience on optimized, easy-to use handheld devices. In addition to supporting major messaging programs, Ogo provides, email, SMS, web browsing, voice and multimedia services including music, images and video playback. . Ogo was launched by mobile operators and Internet service providers around the world. More information on Ogo is available at: www.ogo.com

Forward Looking Statements

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act, with respect to IXI's future financial or business performance, strategies and expectations. Forward- looking statements are typically identified by words or phrases such as "trend," "potential," "opportunity," "pipeline," "believe," "comfortable," "expect," "anticipate," "current," "intention," "estimate," "position," "assume," "outlook," "continue," "remain," "maintain," "sustain," "seek," "achieve," and similar expressions, or future or conditional verbs such as "will," "would," "should," "could," "may" and similar expressions.

Source: IXI Mobile, Inc.

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