Friday, October 26, 2007

Wipro Announces Innovation Isle on Second Life, Becomes First Indian Company to Announce Virtual Presence

Wipro Technologies, the global IT services arm of Wipro Limited (NYSE:WIT), today launched its Innovation Isle in Second Life, one of internet▓s most populous virtual worlds. With today▓s launch, Wipro becomes the first Indian company to leverage new age stakeholder engagement vehicles to establish a virtual brand presence. For a flat rendering of the hub please visit: ( http://slurl.com/secondlife/Wipro%20Innovation%20Isle/128/128/0/)

Since opening to the public in 2003, Second Life has grown explosively and today is inhabited by more than nine million people around the globe. Phase One of an anticipated multi-phase presence for Wipro in Second Life has been launched today, with the unveiling of Wipro▓s pioneering Offshore Development Center (ODC) model campus with facilities like Client engagement center, Learning Center, 3 floor ODC setup with cubicles, Security desk at the campus entrance gate, Amphitheater, Press announcements hall, Basketball and Volleyball courts, Admin, Data center and Library. It will be regularly staffed by Wipro▓s own avatars.

Wipro is also bringing new capabilities to corporate recruitment in 2007 via its Innovation Isle Island. Prospective candidates will be able to submit their resume at Wipro▓s virtual campus. Initially, limited to Wipro BPO, the e-recruitment initiative will be later become an integral part of Wipro▓s recruitment drive.

⌠Our launch in Second Life is an example of Wipro▓s ▒Applied Innovation▓ thinking at work. Our upcoming Innovation Isle with showcase Wipro▓s innovation initiatives to our stake-holders and how they deliver increased flexibility and predictability, lower cost and faster time to market for our customers,■ said Jessie Paul, Chief Marketing Officer, Wipro Technologies. ⌠This will also be a virtual forum for customers, partners, and other like minded people to collaborate with Wipro in the area of co-innovation and business transformation .■

In later phases, Wipro will use Second Life to collaborate with customers and partners, host virtual conferences and provide a mutual platform to infuse innovation in the space of technology and business transformation. The hub will also serve as a virtual learning campus to further connect and grow the creative talent of Wipro.

The Innovation Isle is created and managed by Wipro▓s Gaming and Animation Practice. Wipro▓s Gaming and Animation Practice is a leading provider of third party end to end game development and game engineering services. The Gaming and Animation Center of Excellence is based out of Hyderabad and has expertise in end to end game development across PC, Consoles, Mobile and Web Platforms.

About Second Life and Linden Lab

Second Life is a 3D online world with a rapidly growing population of more than 700,000 residents from 100 countries around the globe. The residents themselves create and build the world, including homes, vehicles, nightclubs, stores, landscapes, clothing, and games (http://secondlife.com).

Second Life is created by Linden Lab, a San Francisco-based company founded in 1999 by Philip Rosedale to create a "revolutionary new form of shared 3D experience." The former CTO of RealNetworks, Rosedale pioneered the development of many of today▓s streaming media technologies, including RealVideo. In April 2003, noted software pioneer Mitch Kapor, founder of Lotus Development Corporation, was named Chairman. In 2006, Philip Rosedale and Linden Lab received WIRED's Rave Award for Innovation in Business (http://lindenlab.com).

About Wipro

Wipro Technologies, a division of Wipro Limited (NYSE:WIT) is the first PCMM Level 5 and SEI CMM Level 5 certified IT Services organization globally. Wipro Technologies was recently assessed at Level 5 for CMMI V 1.2 across offshore and onsite development centre▓s. Wipro is one of the largest product engineering and support service providers worldwide. Wipro provides comprehensive research and development services, IT solutions and services, including systems integration, Information Systems outsourcing, package implementation, software application development and maintenance services to corporations globally.

In the Indian market, Wipro is a leader in providing IT solutions and services in India offering system integration, network integration, software solutions and IT services. Wipro also has profitable presence in niche market segments of consumer products and lighting. In the Asia Pacific and Middle East markets, Wipro provides IT solutions and services for global corporations. Wipro's ADS▓ are listed on the New York Stock Exchange, and its equity shares are listed in India on the Stock Exchange - Mumbai, and the National Stock Exchange. For more information, please visit our websites at www.wipro.com, http://www.wiprocorporate.com

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