According to a new consumer insight report published by Datamonitor titled "The Impact of Private Labels on FMCG Companies in India", private labels are increasingly posing threat for FMCG companies in India.
This report, based on a consumer survey, reveals that while the adoption of private labels began with its value proposition, consumers perceive these store brands are offering quality at par with other national brands.
"The increased scale of operations of retailers is shifting the bargaining power from FMCG companies to retailers. The growing adoption of private labels can compel FMCG companies to reassess their trade margins or relationship with retailers." explains Vaibhav Khera, Director, India Consumer Markets Research at Datamonitor.
Indian retailers are laying a strong emphasis on the growth of their private label brands which is bringing in greater margins and is helping them gain greater bargaining power with FMCG companies. Retailers, which started launching their private labels as a value alternative to national brands are now mirroring these national brands with respect to product packaging and claims and are offering these products at a lower price. Retailers are also launching products with tiered pricing to cater to a wider set of audience while holding on to their store positioning.
The adoption of private label brands has been rapid in the household care segment, and the increased satisfaction level of consumers buying products in this segment has helped in building retailers' credibility. Datamonitor expects that a customer satisfied with a private label brand in a low involvement category such as household care will have a greater propensity of trial in other categories such as food and beverages and personal care.
To highlight this threat, Datamonitor has analysed several product categories on the basis of their private label penetration and attractiveness where attractiveness is defined with respect to category involvement, brand loyalty, and price sensitivity, and through this Datamonitor has highlighted the product categories which are current and potential threat to FMCG companies in the near future.
The report analyses survey results and insights on consumer shopping behaviour and preferences while making purchase decisions. It also reveals the strategies which FMCG companies can adopt to avoid competition from private labels and highlights the consumer dynamics which will be relevant for FMCG companies in framing their product strategy.
Though private labels are increasingly gaining a strong foothold in the organized retail segment, FMCG companies can avoid this competition by investing in innovation and product differentiation. Vaibhav believes that "FMCG companies should play on their strengths and monetize opportunities emerging due changing consumer behaviour."
Wednesday, November 11, 2009
Colston Concepts Launches The 'Colston European Star Spa'
"Innovation is a youthful state of mind and spiritual courage to accept challenge. At Colston we constantly strive for excellence and optimization of designs through strong commitment to R&D and deliver reliable and premium products. It is the result of our innovative and creative enterprise culture that we are able to launch the COLSTON EUROPEAN STAR SPA, the biggest Spa in the wellness history", said Mr. Ahuja Anil, MD, Colston Concepts, on the occasion of the launch.
The largest free standing bath tub: verified by Guinness World Record UK, COLSTON EUROPEAN STAR SPA provides an ultimate bathing experience which combines comfort with fun. Its Jacuzzi digitally controlled systems; feature transforms you in to another world; watch 32 inch LED television or listen to music, just program it and let yourself loose!
Latest collection of interior for Spa with fully loaded features, shower enclosures & latest range of shower panels with elite range of bright vanities, COLSTON EUROPEAN STAR SPA is a perfect blend of contemporary luxury and sheer richness. The multifunction steam rooms provide you the most comfortable sauna effect. Steam Box produces steam quickly and provides the best sauna effect with your favourite herbs and perfumes like pine, lime or eucalyptus.The Computer Control System with back light can show operating status of the steam room, monitor its functions and reflect its operation procedures on LCD. You can fully control & set up the steam, water massage, ozone sterilization for cleanliness, time, temperature, saving your favourite music channels, turner/CD, telephone, alarm regulation of nozzle for massage. The diversified preventive and curative functions in European Star give you a feeling of relaxation and rejuvenation.
Indulge in sublime experience of enjoyment and relaxation of whole body and mind with the best hydraulic massage in the bathtubs specially designed to allow your body turn and adjust freely in it.
All functions and procedures are shown on LCD screen and can be controlled. The inbuilt music system makes bathing rhythmic and soothes your senses and nerves. The Swimming pool, VIP Room with air condition - European Star is a world of luxury and lavishness.
The Colston De Banos range also includes individual multi functions sauna & steam room, swimming pool, VIP rooms, massage bath tubs, bathroom furniture & high quality toilets. COLSTON EUROPEAN STAR SPA can be custom designed as per the preference of the customer. The prices are as per the sizes & specifications of Pool / SPA; it starts from Rs. 55 Lakhs onwards.
"The expected turnover of our company this year should be targeted Rs. 50 crores. During last few years there is a consistent increase in our import graph. This has influenced our growth factors & made us a new entity as a trend setter in this industry. We plan to further expand the number of distributors and set bigger marketing operations in India and invest in this market. We are targeting SPA Centres, hotels, resorts, farm houses (Hospitality Division) & big bungalows as our clients", said Mr. Ahuja Anil, MD, Colston concepts talking of the expansion plans. "Currently we manufacture and import from Spain & China. Our USP is Quality with widest range of products to suit all, from low to high end users. We are prepared to serve you with assurance of quality, durability, dependability & quantity", he added.
Walmart and CARE Launch New Initiative to Empower Marginalized Women in India
As a part of their commitment to women's empowerment, Walmart and CARE announced the launch of a Cashew Value Chain Initiative. As part of the Walmart Foundation's $1 million grant to CARE, a leading humanitarian organization, this project marks the first of a series of initiatives to elevate women from poverty worldwide. Over the next year, Walmart and CARE will create a women owned-and-operated community-based institution to provide more equitable and consistent incomes for approximately 750 women in the cashew farming and processing sector in the coastal districts of Tamil Nadu State in Southern India, Cuddalore and Nagapattinam.
"This project will improve economic opportunities for socially and economically marginalized women and girls in southern India through the promotion of women-owned and -managed cashew enterprises," said Raj Jain, managing director and CEO, Bharti Walmart. "We are excited about the difference we will make in the lives of these women as we are confident the project will improve their entrepreneurial skills and capacity to directly link to the retail market."
Through the partnership, Walmart and CARE aim to improve overall livelihoods for women involved in the cashew processing sector: enhancing income earning opportunities by 20 percent, improving participants' literacy and business skills, and ensuring greater awareness about health and nutrition. The benefits of this initiative will reach beyond the women themselves, impacting the lives of nearly 4,000 people.
"CARE is eager to work with Walmart on an issue that is of critical importance in Tamil Nadu, and throughout so many communities in India - the elevation of women from poverty," said Helene Gayle, president and CEO of CARE. "Our work together is particularly important in this area as families in Tamil Nadu continue to rebuild their lives after the 2004 tsunami. Walmart's investment will ensure increased income security, which we know leads to greater health and education opportunities for these women and their families."
Over the next year, the program will help to set up three women-owned and managed cashew processing units and 15 literacy centers. Training programs will be conducted for participating women and their daughters on basic social services, rights and entitlement issues. The program will also establish direct links between cashew producers, the women-owned processing units, and the global marketplace.
"This initiative falls in line with Walmart's overarching strategy to support girls, women and the organizations and issues of importance to them," said Margaret McKenna, president, Walmart Foundation. "We are listening to our female customers around the world and want to further demonstrate our commitment to them and their economic empowerment." Cashew is one of the important cash crops of India. There are more than 700 small- scale cashew processing units in southern India, and the sector provides employment to 500,000 people, mostly women.
"This project will improve economic opportunities for socially and economically marginalized women and girls in southern India through the promotion of women-owned and -managed cashew enterprises," said Raj Jain, managing director and CEO, Bharti Walmart. "We are excited about the difference we will make in the lives of these women as we are confident the project will improve their entrepreneurial skills and capacity to directly link to the retail market."
Through the partnership, Walmart and CARE aim to improve overall livelihoods for women involved in the cashew processing sector: enhancing income earning opportunities by 20 percent, improving participants' literacy and business skills, and ensuring greater awareness about health and nutrition. The benefits of this initiative will reach beyond the women themselves, impacting the lives of nearly 4,000 people.
"CARE is eager to work with Walmart on an issue that is of critical importance in Tamil Nadu, and throughout so many communities in India - the elevation of women from poverty," said Helene Gayle, president and CEO of CARE. "Our work together is particularly important in this area as families in Tamil Nadu continue to rebuild their lives after the 2004 tsunami. Walmart's investment will ensure increased income security, which we know leads to greater health and education opportunities for these women and their families."
Over the next year, the program will help to set up three women-owned and managed cashew processing units and 15 literacy centers. Training programs will be conducted for participating women and their daughters on basic social services, rights and entitlement issues. The program will also establish direct links between cashew producers, the women-owned processing units, and the global marketplace.
"This initiative falls in line with Walmart's overarching strategy to support girls, women and the organizations and issues of importance to them," said Margaret McKenna, president, Walmart Foundation. "We are listening to our female customers around the world and want to further demonstrate our commitment to them and their economic empowerment." Cashew is one of the important cash crops of India. There are more than 700 small- scale cashew processing units in southern India, and the sector provides employment to 500,000 people, mostly women.
Data Robotics Corporation Launches HOTSwap Offsite Data Backup Suit
Backup Solutions provider Data Robotics Corporation has announced the launch of its new HOTSwap offsite data backup suit. The solution has been developed to offer SMBs the level of business data protection traditionally only enjoyed by large enterprises, without enterprise size costs. HOTSwap provides SMBs with a zero touch tapeless data backup and recovery solution that uses continuous data protection to securely replicate both server and workstation data on and offsite to the HOTSwap backup server. In the event of a system failure or data loss, customers can either recover individual files themselves.
HOTSwap Backup Software simplifies data protection across networks, including remote offices. You manage and monitor your backups through a secure centralized interface, accessible from anywhere with a web browser. Wizards ease setup and administration, and a dashboard confirms that backups occur as expected. Customizable views make it easy to manage agents, and role-based user access lets you delegate backup tasks. For customers that require a greater level of protection, the Data Robotics Corporation offers a range of services from hosted business servers, allowing access to business systems online within minutes, to a full disaster recovery replacement workplace, which in the event of a disaster provides customers with an alternate place of work with all business services in place, ready to go.
HOTSwap Backup Software simplifies data protection across networks, including remote offices. You manage and monitor your backups through a secure centralized interface, accessible from anywhere with a web browser. Wizards ease setup and administration, and a dashboard confirms that backups occur as expected. Customizable views make it easy to manage agents, and role-based user access lets you delegate backup tasks. For customers that require a greater level of protection, the Data Robotics Corporation offers a range of services from hosted business servers, allowing access to business systems online within minutes, to a full disaster recovery replacement workplace, which in the event of a disaster provides customers with an alternate place of work with all business services in place, ready to go.
First pictures of the all-new Volvo S60
The Volvo S60 can be equipped with Pedestrian Detection - a groundbreaking safety feature that can detect pedestrians in front of the car and brake automatically if the driver does not react in time.
The all-new Volvo S60 is being unveiled to the public for the first time at the Geneva Motor Show in early March next year. Production of the sporty sedan model will start in early summer 2010 at the Volvo Cars plant in Ghent, Belgium.
"Customers in this segment want emotional appeal, sporty design and dynamic driving properties. The S60 has it all. We are convinced that it will be one of the strongest contenders around," says Stephen Odell.
FXLabs' Ghajini-The Game bags 24FPS Animation Award
FXLabs Studios today announced that Ghajini- The Game, based on the Bollywood blockbuster movie Ghajini, has been conferred the prestigious 24 FPS Animation Award for the Best Game Design by Maya Academy of Advanced Cinematics (MAAC).
Reflecting on the award, Sashi Reddi, Founder and Chairman, FXLabs said, "We are delighted to get this award which is a noteworthy recognition of our efforts to develop a game which is now the best selling game in India, better than any international titles"
'Ghajini' is a Third Person Action game, which provides a fantastic opportunity to all 'Ghajini' fans to experience the movie through this exciting game. The game features recreated movie locations and scenes in the 3D world so as to provide the gamers with the actual movie sets to make the game playing experience as authentic and adventures as the movie. The players get a firsthand experience of the main protagonist and character Sanjay (played by Aamir Khan) and experience the challenges and trails faced by him.
The 24FPS Animation Award, instituted and Organized by Maya Academy of Advanced Cinematics in 2003, the 24FPS Animation Awards has grown to become a premier event celebrating animation talent and high quality computer generated content from India and abroad. The 24FPS Animation Awards is a celebration of animation and gaming talent across India and beyond. Initiated by MAAC in 2003, this event has grown over the years by leaps and bounds and is in its sixth year.
Reflecting on the award, Sashi Reddi, Founder and Chairman, FXLabs said, "We are delighted to get this award which is a noteworthy recognition of our efforts to develop a game which is now the best selling game in India, better than any international titles"
'Ghajini' is a Third Person Action game, which provides a fantastic opportunity to all 'Ghajini' fans to experience the movie through this exciting game. The game features recreated movie locations and scenes in the 3D world so as to provide the gamers with the actual movie sets to make the game playing experience as authentic and adventures as the movie. The players get a firsthand experience of the main protagonist and character Sanjay (played by Aamir Khan) and experience the challenges and trails faced by him.
The 24FPS Animation Award, instituted and Organized by Maya Academy of Advanced Cinematics in 2003, the 24FPS Animation Awards has grown to become a premier event celebrating animation talent and high quality computer generated content from India and abroad. The 24FPS Animation Awards is a celebration of animation and gaming talent across India and beyond. Initiated by MAAC in 2003, this event has grown over the years by leaps and bounds and is in its sixth year.
Sahara felicitates Indian sportspersons at 'Sahara Indian Sports Award'
Sahara India hosted its newest sports initiative 'SAHARA INDIAN SPORTS AWARDS'. The comprehensive glittering awards ceremony was held with a view to felicitate the achievement and efforts of Indian sportspersons in their respective fields. The awards ceremony was initiated to also provide recognition to the upcoming young talents as well as to recognize the contribution of coaches, sports officials and administrators. The gala awards ceremony was held on November 9, 2009 at Taj Lands End amidst sporting legends and icons from various sports disciplines.
Sahara Indian Sports Awards 2008-09
Winners
Best Young Achiever - Female - Saina Nehwal
Best Young Achiever - Male - Yuki Bhambri
Coach of the Year - Pullela Gopichand
Outstanding Performance - Vijender Singh - Boxing
Gaganjeet Bhullar - Golf
Jayanta Talukdar - Archery
Sushil Kumar - Wrestling
Best Cricketer - Female - Mitali Raj
Best Cricketer - Male - Gautam Gambhir
Most Memorable Moment - Abhinav Bindra
Legend Honor - Prakash Padukone
Sportswoman of the Year - Mary Kom
Sportsman of the Year - Abhinav Bindra
Team of the Year - Indian Cricket Team
Sahara Indian Sports Awards 2008-09
Winners
Best Young Achiever - Female - Saina Nehwal
Best Young Achiever - Male - Yuki Bhambri
Coach of the Year - Pullela Gopichand
Outstanding Performance - Vijender Singh - Boxing
Gaganjeet Bhullar - Golf
Jayanta Talukdar - Archery
Sushil Kumar - Wrestling
Best Cricketer - Female - Mitali Raj
Best Cricketer - Male - Gautam Gambhir
Most Memorable Moment - Abhinav Bindra
Legend Honor - Prakash Padukone
Sportswoman of the Year - Mary Kom
Sportsman of the Year - Abhinav Bindra
Team of the Year - Indian Cricket Team
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